In 2010, the Danish brand and design agency e-Types established their own type foundry, Playtype. Today the iconic ‘house of fonts’ boasts with a blooming corporate business, an online type foundry, a flagship store in Copenhagen, an online store and more than 150 global retailers selling Playtype posters, mugs and more. Been a personal fan for long so consider this a tribute and equally a public service announcement to my Londoners reading as it just so happens that as of today, Playtype is to be found in Liberty!

From PLAYTYPE’s latest series of stationery Playtype_SS16_Image_03

One of many. A PLAYTYPE poster in the walk-inPlaytype_walkin

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